By using the same color for your rug and your couch, you can create a more expansive looking space. In the example above, the large white room is accented with only a gray wall and a few black accents until the warm natural brown and green tones are added to the room to create this soft, warm, cozy ambiance.
Using cool accents of black and gray, this rug draws attention to the center of this open space, giving it a cozier look. Tones of blue and gray accent this room and are used in the wall art to bring some color consistency to the space. Gray, black, and blue throw pillows used on the cream couch coordinate with the rug and some of the other black accents around the room.
In the example above, the tan rug combines with the darker tones of brown in the wall art to warm this mostly white space. The tan rug also draws in tan accents from the brick lines and the coordinating throw pillow.
If not for the dark brown rug on the floor of the example above, this cream couch might blend into the wall behind it. Drawing out the dark tones in the throw pillows and flower stems, this dark cocoa rug warms up the cream color and contrasts the light space with some dark color.
The rug in the example above uses vivid colors to bring in colors from several decorative items throughout the room. It draws attention away from the cream-colored couch and to the colors of the rug and throughout the room.
Black and white print, in this case black and white chevron print, can coordinate well with your cream-colored couches. Black and white decorations throughout the room mixed with warm browns give this room depth and warmth.